It took the world by storm. Mamma Mia exploded onto our cinema screens in July 2008 and was an unexpected hit. Nobody expected the Abba mania to reach the heights. Women, men and children loved the film for what it was, a light hearted feel-good musical. Lay all that happiness on me!! Previously not a huge fan of Abbas songs, even I couldnt help tapping away to the music and enjoying Pierce Brosnans nervous portrayal of Sam Carmichael, Donnas (Meryl Streep) ex- lover. An idyllic setting, playful plot and great music. It was a recipe of success.
The film regenerated the 70s craze for Lycra, sparkles and platform shoes. A succession of 70s fancy dress parties and evenings were hosted in local pubs and clubs. 70s fancy dress outfits ranged from plain cotton dungarees to vivid blue and silver Lycra hugging pant suits.